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NSW
The second phase of the NSW Go for 2&5 campaign ran from Sunday 22 April to Saturday 2 June 2007.
 
TV
Radio
Press
Point of Sale
Outdoor
 
 
TV
To read the scripts for the NSW 2&5 TV click on the links below.
 
Still image of Dame Edna TV commercial
Still image of Stir-Fry TV commercial 
Still image of Salad and Fresh Vegies TV commercial
Read Dame Edna Script
Read Stir-Fry Script

Read Salad & Fresh Veg Script

Thumbnail of Vegie Man TV commercial
 
Read Vegie Man script
Read Autumn Solution script 
 
 
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Radio
To view NSW 2&5 Radio scripts click on the link below
 
Generic Script
This script is translated in five languages - Arabic, Cantonese, Mandarin, Korean and Vietnamese. The translated radio ads played on Sydney community language radio stations.

 
Press
To view NSW 2&5 press ads click on the links below
 
Thumbnail of 2 Fruit and 5 Veg for Good Health press ad
2 Fruit and 5 Veg for Good Health

 Point of Sale
To view NSW 2&5 point of sale materials click on the links below.

Thumbnail of Beef Broccoli and Snow Pea Stir-Fry recipe card
Broccoli Stir-Fry
 
Still image of Apple and Banana Hotcakes recipe card
Apple & Banana
Hot Cakes
Thumbnail of Information Booklet
Booklet
 
In Store Demonstrations
State wide in-store demonstrations were held to support this phase of the campaign at point of sale.
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Outdoor
To view NSW 2&5 outdoor promotions click on the links below.
 
Thumbnail of bus side advertising
Bus Advertsing
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